OneShield Software is seeking a Director, Product Marketing for their two products, OneShield Enterprise and OneShield Market Solutions. Reporting to the VP, Marketing, the Director, Product Marketing will work closely with the VP, Product Management to develop product positioning for both suites through market research, competitive analysis, analyst relations, and client engagements and aligning with the VP Client Relations, this role will be required to interact with clients and focus on improving our client communications, specifically on product enhancements and advantages of upgrades to increase product utilization.
The Director, Product Marketing will also work alongside sales on key messaging and defining our value propositions for prospect presentations, interact with our CTO to represent sales on our product roadmap needs, track latest trends and emerging technologies and collaborate with the broader marketing team to provide relevant and timely content for our marketing campaigns and social media presence. Lastly, the Director, Product Marketing, will be tasked with managing our Proposal Writer and RFP Specialist to ensure our written proposals best represent our offerings and value proposition.
2. Client Communication:
4. Industry/Market & Competitive Insights: