Making Insurance More Human

A Customer-Centric Approach to Underwriting

The insurance industry is experiencing a technological renaissance and many forward-thinking commercial underwriters are already exploring how new technology can modernize underwriting by increasing flexibility, enhancing efficiency, and delivering a top-notch customer experience (CX).

The rationale for why underwriting needs to change is simple – the customer is changing, and the process must adapt to meet those expectations. Insurers must continue to focus on automation as a means of responsiveness with a holistic approach to customer experience or risk being left behind.

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